Disclaimer: Some or all of the companies listed here may provide us compensation. This is a part of how we maintain our free service for consumers. Compensation, along with hundreds of hours of in-depth research determines the results of our reviews.

Have you been looking to learn more about Swiss America? Are you trying to decide if they're the best company for you to work with to purchase precious metals and diversify your investment account? If so, you're certainly in the right place.

Today, we're going to take look at what Swiss America is, the types of products and services they offer, and how past customers have felt about the support and attention they received from the company. So, sit back and read through our review to decide if Swiss America is the company you'd like to use to diversify your portfolio and set you up for future financial success by investing in precious metals.

Important! Before we go on with this review...

Picking the right company to invest with is a huge financial decision. We understand this and we take pride in providing accurate and reliable information. We are always continuing to research and update our recommendations!

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  • Product: Precious metals
  • Owner: Craig R Smith (chairman)
  • Overall Rating: 2.9/5

About Swiss America

Swiss America Review

Swiss America was started in 1982 by Craig R. Smith. Since its founding, the company has worked to help their clients diversify their portfolios by investing precious metals. They believe diversification is essential to ensure liquidity, safety against volatility, higher profit potential, and privacy of ownership.

The company works to meet the needs of each client and help them make the best investment decisions based on their personal needs. They place a high emphasis on helping educate their clients and giving them the information they'll need to make informed financial decisions.


Swiss America Review

If you're interested in investing in gold, here are some of the available options through Swiss America:

  • $10 Indian Gold Coin
  • $10 Liberty Gold Coin
  • $2.50 Indian Gold Coin
  • $2.50 Liberty Gold Coin
  • $20 Liberty Coin
  • $20 Saint-Gaudens Coin
  • $5 Indian Half Eagle Coin
  • $5 Liberty Coin
  • American Eagle Gold Bullion Coin


Swiss America Review

Swiss America also offers a selection of silver coins. These include:

  • Morgan Silver Dollar
  • Peace Dollar Silver Coin
  • Silver American Eagle Bullion Coin


Swiss America Review

You can also invest in platinum with Swiss America. Your options include:

  • Platinum American Eagle Bullion Coin

Gold and Silver IRAs

Swiss America Review

The Swiss America website includes a section to help visitors learn more about setting up a Precious Metals IRA. This section of the website includes information about the various types of retirement plans (such as traditional IRAs, Roth IRAs, and 401(k)s) and how each plan type is different. It also includes helpful answers to common questions about opening up a Precious Metals IRA, rolling over an existing retirement account into a Precious Metals IRA, and how taxes work with IRAs.

If you're interested in setting up a new Precious Metals IRA, Swiss American can help you through the process of opening your account and selecting the gold, silver, or platinum coins and bars you want to hold in it. Some of the coins and bars listed above meet the IRS requirements for purity levels and can be held in your new IRA.

News and Resources for Investors

Swiss America Review

Earlier we mentioned that Swiss America places a high value on educating their customers and helping them make the best decisions for their personal financial future. One way they aim to meet this goal is by sharing important news and resources on the website.

One section of the website is titled "News & Views." Under this section, you can find information about the markets, special reports, featured commentary, and news releases to help you stay up to date with what is happening in the precious metals industry. This information can help inform your investment decisions.

There is also a "Knowledge" section on the website. The various categories under this section can help you learn more about investing in precious metals, what cause gold prices to rise, a history of gold and why it is so valued, and setting up a Gold or Silver IRA. You can also view the coin catalog to see the various coins that are currently available through Swiss America in this section.

Are There Any Red Flags for Swiss America?

Swiss America Review

Looking for red flags that indicate whether working with a particular company sounds like a good idea is important before trusting someone with your business. This is even more true when you're talking about make a large purchase, as with investing in precious metals.

One of our strategies is to read through reviews from past customers to learn about their experiences working with the company. We've found that reading through reviews gives us a lot of insight and information about the actual workings of a business that just aren't evident on the website alone.

We looked to find reviews for Swiss America on four of our favorite review sites: the Better Business Bureau, the Business Consumer Alliance, TrustLink, and Trustpilot. Two of these four sites listed no reviews for the company.

Companies with no reviews aren't necessarily untrustworthy; many can be excellent to work with or may just be getting started. However, when you're talking about investing a large sum of money, it can be reassuring to read what others have had positive experiences with the company you're looking at.

  • Better Business Bureau: A+ rating; BBB Accredited Business
  • Business Consumer Alliance: AAA rating
  • TrustLink: Not rated
  • Trustpilot: Not rated

Is Swiss America a Scam?

Swiss America Review

Before giving their business to a company, any customer will want to know whether that company is a scam. After learning about Swiss America, it does not appear that they are a scam. The company has actually been in business since 1982, which is far longer than many other precious metals companies have been around.

However, if you'd ask us whether we'd recommend working with Swiss America, the answer to that question would be no. There are a few things we don't really like about this company that would give us pause about recommending them to any of our readers.

First, the lack of reviews on TrustLink and Trustpilot worry us a bit. With so many other companies having hundreds, if not thousands, of reviews, it makes it a bit challenging to recommend Swiss America. Many of these other companies not only have a lot of reviews, they have a lot of highly positive reviews.

Swiss America's website does not have a live chat feature. This is certainly not a requirement when choosing a precious metals investment company, but it can make it easier to get an answer to a quick question you may have.


  • Swiss America has been in business since 1982.
  • One of the company's main goals is to help clients diversify their portfolios to ensure liquidity and quick access to cash, protect them against volatility, provide them with a higher earning potential, and give them privacy of ownership.
  • You can invest in gold, silver, and platinum with Swiss America.
  • Some of the coins they offer are IRS-approved and can be held in an IRA.
  • The "News & Views" and "Knowledge" sections on the website offer important information for investors.


  • Swiss America has an A+ rating from the Better Business Bureau and an AAA rating from the Business Consumer Alliance.
  • The company has nearly 40 years of experience.
  • In addition to gold and silver, you can also invest in platinum with Swiss America.


  • Limited reviews from past customers are available for Swiss America.
  • The website does not have a live chat feature.
  • Swiss America's selection of gold, silver, and platinum coins (or at least what is featured on their website) is very limited.

Final Verdict

If you're looking for the right gold investment company, we'd recommend that you skip over Swiss America and keep looking. Considering that Swiss America has been in business for nearly 40 years, there are not that many reviews out there for them.

When you consider that other companies that have only been in business 10 to 20 years have thousands of reviews, it makes you wonder whether Swiss America really is your best option.

We'd recommend doing some more searching and choosing a different gold investment company that is more highly rated that Swiss America and has more to offer you.

Although think that Swiss America could be a solid company, we believe that there are better companies out there to make your investment with.

===> Click here to see our top 5 recommended companies

Or you can get a free precious metals investment kit from our #1 recommended company right now!

Or, continue with Swiss America...